Official NAICS record
541910
Marketing Research and Public Opinion Polling
Official definition
This industry comprises establishments primarily engaged in systematically gathering, recording, tabulating, and presenting marketing and public opinion data. Illustrative Examples: Broadcast media rating services Political opinion polling services Marketing analysis or research services Statistical sampling services Opinion research services Cross-References. Establishments primarily engaged in--
Why it matches
- Matches the official 2022 NAICS title and hierarchy
- Uses the Census Bureau definition as the grounding source
- Maps to the us industry level of the classification
Source and version
Edition2022 NAICSPublisherU.S. Census BureauVersionnaics-2022-9ccc85f7be7d786a-n1Official source2022 NAICS manual